Coupang Hosts Special Exhibition at Jeonju International Fermentation Food Expo

Leading the Expansion of Market Access for Local Small Businesses

[Asia Economy Reporter Kim Cheol-hyun] Coupang announced on the 18th that it will hold the "Jeonju International Fermented Food Expo Special Exhibition," showcasing excellent products from food companies in Jeollabuk-do through Rocket Delivery in collaboration with the Jeonbuk Bio Convergence Promotion Agency.

The event, running until the end of November, gathers outstanding products from small and medium-sized food companies located in Jeollabuk-do in one place, offering them at affordable prices. All products featured in the special exhibition are Rocket Delivery items, allowing customers to easily order excellent local products and receive them quickly by the next day.

Coupang has enhanced customer convenience by categorizing the products into six categories: ready meals and easy cooking, processed meat, snacks and desserts, kimchi and side dishes, rice and grains, and seafood, making it easier for customers to find the products they want.

Earlier in July, Coupang held a product evaluation meeting for about 50 small and medium-sized enterprises located in Jeollabuk-do. During the evaluation meeting, Coupang provided various information such as store preparation, marketing, promotion, and product search to help local small business owners unfamiliar with online sales. Coupang plans to continue supporting local small business owners to revitalize the stagnant regional economy.

A Coupang representative said, "Through this event, customers can conveniently purchase and receive excellent local food products that are usually hard to access via Rocket Delivery," adding, "We will continue to expand sales channels and engage in win-win activities to support local small business owners facing difficult situations."

This content was produced with the assistance of AI translation services.