Pre-orders Begin on Casper Online Website from the 14th
Sales Scheduled to Start on the 29th Alongside Digital Premiere

Hyundai Casper

Hyundai Casper

View original image


[Asia Economy Reporter Changhwan Lee] Hyundai Motor Company announced that it will start online early bird reservations (pre-orders) for its entry-level sports utility vehicle (SUV) 'Casper' on the 14th. Casper will be officially available for sale starting from the 29th.


Casper is Hyundai's first introduction of a new vehicle segment called the 'entry SUV.' It features distinctive interior and exterior designs and colors, seats with adjustable interior space according to usage, advanced driver assistance systems, standard front seat center side airbags for enhanced safety, and driver-centric convenience features.


Confident Exterior, Excellent Spaciousness, Vibrant Colors

The company emphasized that Casper's exterior design embodies a youthful and dynamic sensibility unique to entry-level SUVs, based on a confident and solid presence.


The sturdy and robust front body applies a unique separated headlamp design, highlighting Casper's strong presence. The parametric pattern front grille and rear tail lamps add a futuristic feel, and the Active model (turbo model) features a circular intercooler intake, mesh-type grille, and sporty skid plate design to complete a dynamic image.


The interior shares capsule-shaped sculptural elements with the exterior design but actively uses curves throughout the space to create a soft and cozy atmosphere contrasting with the dynamic exterior impression.


The center console is removed, and the gear knob is mounted on the dashboard to enhance openness. Additionally, bench-type seats allow free movement between the driver and front passenger seats.

Hyundai Casper

Hyundai Casper

View original image


Adding contrast with vibrant colors maximizes visual enjoyment. For the front seats, two-tone colors are applied, and detailed elements such as zipper-style stitching on the seat back edges clearly express the vehicle's personality.


Casper boasts high space utilization with folding (folding the backrest forward), sliding (moving the seat forward and backward), and reclining (tilting the backrest forward and backward) functions applied to all seats in the first and second rows.


It is the world's first to apply a full folding seat that allows the driver's seat to fold completely forward, expanding interior space utilization. The second-row seats can move up to 160mm forward and backward and recline up to 39 degrees, allowing rear passengers to enjoy comfortable rest.


Simon Rossby, Executive Director of Hyundai Styling, said, "Casper embodies the challenging spirit and youthful energy of Koreans. It combines a joyful mood with flexible usability and excellent spaciousness, making it a good friend-like car that brings smiles to customers."


Advanced Safety Technology and Standard Front Seat Center Side Airbags

Casper is evaluated to have safety beyond its class by securing a high-strength lightweight body structure and applying seven airbags, including advanced driver assistance systems (ADAS) and front seat center side airbags as standard.


Hyundai applies intelligent safety technologies such as Forward Collision-Avoidance Assist (vehicle/pedestrian/bicycle occupant), Lane Keeping Assist (LKA), Lane Following Assist (LFA), Driver Attention Warning (DAW), High Beam Assist (HBA), and Front Vehicle Departure Alert as standard on all Casper trims, making it the first in the compact segment to offer these features and securing the highest safety and convenience in its class.


From the Modern trim, Hyundai SmartSense, which includes Forward Collision-Avoidance Assist (oncoming traffic at intersections), Blind-Spot Collision-Avoidance Assist, Rear Cross-Traffic Collision-Avoidance Assist, and Smart Cruise Control, can be additionally applied.

Hyundai Casper

Hyundai Casper

View original image


Additionally, front seat center side airbags are standard to minimize injuries caused by collisions between the driver and front passenger or with interior components in the event of a side collision.


Hyundai operates Casper with a gasoline 1.0 engine, and the turbo model equipped with a gasoline 1.0 turbo engine is offered as an optional 'Casper Active.'


The gasoline 1.0 engine delivers a maximum output of 76PS (horsepower), maximum torque of 9.7kgf·m, and combined fuel efficiency of 14.3km/ℓ, while the gasoline 1.0 turbo engine offers 100PS, maximum torque of 17.5kgf·m, and combined fuel efficiency of 12.8km/ℓ.


From the Modern trim, a 2WD rough road driving mode is standard, which integrates control of driving force, engine torque, and braking according to driving conditions and road surface states such as snow, mud, and sand, enabling stable driving on various surfaces.


The selling prices of Casper are 13.85 million KRW for the base Smart model, 15.9 million KRW for the Modern, and 18.7 million KRW for the Inspiration.



Casper can only be purchased through online channels.


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing