Simmons Bed Opens 'Simmons Shinsegae Daejeon Store'

Simmons Bed opened the 'Simmons Shinsegae Daejeon Store' at Daejeon Shinsegae Art & Science.
[Photo by Simmons]

[Asia Economy Reporter Kim Jong-hwa] Simmons, a sleep specialty brand, has newly opened the 'Simmons Shinsegae Daejeon Store' at 'Daejeon Shinsegae Art & Science' located in Yuseong-gu, Daejeon.

Daejeon Shinsegae is the largest complex cultural space in the Chungcheong region and marks the first new store opening in five years since Daegu Shinsegae. With a total floor area of 284,224㎡ (approximately 86,130 pyeong) and consisting of three basement floors to 43 above-ground floors, Daejeon Shinsegae is the third largest among Shinsegae stores.

Located on the first basement floor, Simmons Shinsegae Daejeon Store offers an opportunity to experience premium products optimized for restful sleep. Customers can try Simmons' top-tier line, Beautyrest Black's popular model Loren, the representative mattress collection Beautyrest's steady sellers Zalmon and Henry, as well as new frame products such as Olo and Tones that complete a stylish bedroom atmosphere.

To commemorate the opening of Simmons Shinsegae Daejeon Store, Simmons prepared various benefits. Depending on the purchase amount, customers will receive premium hotel-style bedding products such as the White Collection Lumila bedding set, Visco Spring pillow, and Goose duvet filling as gifts. These gifts are limited in quantity and provided on a first-come, first-served basis, and the promotion may end early once supplies run out.

Additionally, Simmons is running a wedding promotion for prospective and newlywed couples. It offers abundant benefits including discounts on premium mattresses that create the optimal sleep environment and discounts on new frame products. The Super Single (SS) promotion, which provides discounts on Super Single size mattress purchases, is also ongoing.

This content was produced with the assistance of AI translation services.