Heungkuk Life Insurance announced on the 30th that it has joined a metaverse alliance based on virtual reality, becoming the first life insurance company to do so.

Heungkuk Life Insurance announced on the 30th that it has joined a metaverse alliance based on virtual reality, becoming the first life insurance company to do so.

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[Asia Economy Reporter Oh Hyung-gil] Heungkuk Life Insurance announced on the 30th that it has joined the metaverse alliance based on virtual reality, becoming the first life insurance company to do so.


The Metaverse Alliance is the 'K-Metaverse Coalition' led by the Ministry of Science and ICT as part of the government's Digital New Deal policy, with over 300 companies participating, including Samsung Electronics, SK Telecom, and Woori Bank.


Heungkuk Life plans to actively collaborate with companies within the alliance that possess new metaverse-related technologies to discover virtual reality services.


The areas of collaboration include ▲financial consultation based on metaverse platforms ▲healthcare services integrating augmented reality and virtual reality (AR·VR) technologies ▲metaverse technologies that enhance the intimacy between pet owners and their pets.



A Heungkuk Life official stated, "We plan to swiftly promote new businesses aimed at providing innovative user-based experiences by establishing a close collaborative network with alliance member companies."


This content was produced with the assistance of AI translation services.

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