"Game-Optimized Sound Quality"... LG Electronics Launches UltraGear Gaming Speaker

The model is enjoying a game with the LG UltraGear gaming speaker. [Photo by LG Electronics]

[Asia Economy Reporter Kim Heung-soon] LG Electronics announced on the 30th that it will launch the LG UltraGear Gaming Speaker, which offers features optimized for gaming.

LG UltraGear is a high-performance gaming device brand that signifies the ultimate weapon for victory. LG Electronics first applied this brand to monitors in 2018, followed by laptops last year, and now for the first time, to speakers.

To address gamers' "pain points" of being stuck with uncomfortable headset equipment, LG Electronics equipped the product with a built-in microphone and applied numerous audio technologies that enhance gaming immersion.

Users can communicate via voice chat with fellow gamers through the built-in microphone without needing separate headset equipment. The speaker features the first-ever implementation of "Echo Cancelling Voice Chat" technology in gaming speakers, which reduces ambient noise and game sounds while amplifying the user's voice, allowing the other party to hear conversations more clearly.

The product also includes LG Electronics' proprietary 3D gaming sound technology. This technology separates the direction and volume of various in-game sounds and delivers them with spatial realism as if they are coming from around the user, enhancing immersion. For example, in first-person shooter (FPS) mode, it simulates virtual 7.1 channel surround sound to help users more easily identify the location of opponents' footsteps or gunfire.

Consumers can download expert equalizer (EQ) settings through the dedicated application "LG XBOOM" or share their own sound settings with others. By selecting movie or music modes in the app, users can conveniently enjoy optimal sound quality when watching movies or listening to music.

LG Electronics explained that the product also features a multi-lighting function that allows users to customize the lighting emitted from the speaker according to their preferences, creating an environment conducive to gaming immersion.

It supports various wired and wireless connections such as USB-C, AUX, optical, and Bluetooth, and can also connect to smartphones. The built-in battery has a capacity that allows up to 5 hours of use.

LG Electronics plans to sequentially launch the LG UltraGear Gaming Speaker in major global markets including Korea, North America, and Europe starting in early September. The domestic retail price is 549,000 KRW.

This content was produced with the assistance of AI translation services.