Seven Eleven and Samsung Fire & Marine Insurance Launch Personalized Health Drink 'MDTI Pouch Drink'

Seven Eleven·Samsung Fire & Marine Insurance, 'MDTI Pouch Drink'.

[Asia Economy Reporter Yuri Kim] Convenience store 7-Eleven announced on the 25th that it has launched the 'MDTI(My Drink Type Indicator) Pouch Drink' series, developed in collaboration with Samsung Fire & Marine Insurance, which offers beverages tailored to individual health condition types.

MDTI recommends five types of customized drinks based on personal health status. These include 'Ggorurur (GRRR) Type Misutgaru' for when you are hungry, 'Sleep Deprivation (ZZZZ) Type Pomegranate Ade' to help with dull skin, 'Battery Drain (OTLL) Type Energy Drink' for when you are tired, 'Bubbling (BGBG) Type Inner Peace Peach' for mental peace during stress, and 'Ppuung (POOP) Type Probiotic Ade' containing probiotics to aid digestion.

By scanning the QR code displayed on the MDTI pouch drink package, customers can easily take a health MDTI test and receive recommendations for the drink type that suits them. Among participants, 20,000 customers will receive a drink exchange voucher recommended by Samsung Fire & Marine Insurance. To celebrate the launch of the MDTI pouch drinks, 7-Eleven will hold a promotion offering a free grande cup of ice until the 30th of next month.

Minho Kim, the 7-Eleven MD in charge, said, "In collaboration with Samsung Fire & Marine Insurance, we jointly planned the MDTI drinks to raise awareness of the importance of health management through popular convenience store pouch drinks and to provide customized beverages that help the busy and tired modern people maintain their health." He added, "Through MDTI pouch drinks, individuals can take care of their health and enjoy small pleasures in daily life."

This content was produced with the assistance of AI translation services.