Kyochon Chicken Wins 'Korea Brand of the Year Award' for 19 Consecutive Years

[Asia Economy Reporter Seungjin Lee] Kyochon Chicken announced on the 20th that it won the Grand Prize in the "Chicken of the Year" category at the "2021 Brand of the Year Awards."

The "2021 Brand of the Year Awards" is hosted by the Korea Consumer Brand Committee and organized by the Korea Consumer Forum. The brands of the year in each category are selected through a nationwide public vote and committee deliberation.

Kyochon cited its differentiated franchise operation method as the main reason for winning the award for 19 consecutive years. It has also established a systematic and diverse training system to strengthen QSC (Quality, Service, Hygiene) and focuses on quality control to achieve satisfaction for both franchisees and customers. In addition, Kyochon received high praise for leading shared management by realizing social value through various social contribution activities.

A Kyochon F&B official said, "Thanks to the continuous love and interest from our customers, we have achieved the meaningful accomplishment of winning for 19 consecutive years. We will strive to become a more recognized chicken brand by providing higher quality menus and customer service."

To celebrate this award, Kyochon is holding a "THANK YOU" event on the Kyochon Chicken order app until the 22nd. Membership members of Kyochon Chicken will receive an instant discount coupon of 1,000 KRW on all products. The discount coupons are available only to the first 1,000 customers each day on a first-come, first-served basis.

This content was produced with the assistance of AI translation services.