One Store wins 'Red Dot Design' award with 'App Market + Traditional Market' brand movie
Brand & Communication Division 'Grand Prize'
Celebration Event Until the 24th
[Asia Economy Reporter Cha Min-young] App market One Store announced on the 19th that its brand movie released in the first half of this year won the grand prize in the Brand & Communication category at the '2021 Red Dot Design Award,' becoming the first app market to receive this honor.
The Red Dot Design Award is the world's largest design award hosted by the German Design Association. It is considered one of the world's top three design awards along with the 'IF Award' and 'IDEA.'
The awarded brand movie is titled "In a world like today, there is such a store." The video was praised for intuitively incorporating One Store's various customer benefits with the unique generosity of traditional Korean markets, blending wit and humor. The brand movie, released through TV media and YouTube in May this year, has currently accumulated approximately 1.5 million views.
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To celebrate this award, One Store is holding the 'Red Dot Award Celebration Event' until the 24th. Customers who watch the video on the official YouTube channel 'One Store TV' and leave congratulatory comments on the award will be entered into a draw to win cafe vouchers and other prizes. Detailed event information can be found on One Store's official Facebook page.
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