Why Did Wangsimni Square in Seongdong-gu Shine?...Creation of Mural Smart Art Wall

‘Smart Art Wall’ Public Art Project Promoted by Ministry of Culture, Sports and Tourism and Seoul City to Overcome COVID-19, Winning Work in Seongdong-gu by Artist Team SOM (Social of Mind, Lead Artist Jung Younghoon)

[Asia Economy Reporter Jongil Park] Seongdong-gu (Mayor Jeong Won-oh) has created the “Smart Art Wall” mural at Wangsimni Square this month, providing a unique attraction and completing the second phase of the landscape project in the square near Wangsimni Station, a transit hub.

The “Smart Art Wall” is the winning entry from Seongdong-gu in the “Public Art Project” promoted by the Ministry of Culture, Sports and Tourism and Seoul City to overcome COVID-19. The artwork was created by the artist team SOM (Social of Mind, lead artist Jeong Young-hoon).

Fractal DNA_ Under the theme “Seongdong Day,” the mural vividly depicts the changing process of light and urban environment through lighting effects. The mural, arranged facing south for a refreshing view, expresses the vitality and emotions conveyed by the passage of time.

In particular, by installing an app through QR codes attached around the artwork and the square using a smartphone, residents can view drawings or poems in AR (augmented reality) and experience the “Smart Museum” (moving masterpieces) that adds unique storytelling to the artwork.

This art wall displays 78 winning drawings and 16 writings from the Seongdong-gu “Non-face-to-face Writing and Drawing Contest” held in the first half of this year for elementary, middle, and high school students in the area. Going forward, works selected from various contests and daycare centers will be posted quarterly, delivering emotions and enjoyment beyond the originals.

Jeong Won-oh, Mayor of Seongdong-gu, said, “This public art project is a meaningful initiative that provides jobs to artists struggling due to COVID-19. We hope that the creation of the Smart Art Wall at Wangsimni Square will become a cultural resting place where families can enjoy and appreciate artworks together.”

This content was produced with the assistance of AI translation services.