'Korea Donghaeng Sale', 18-Day Grand Journey... Successfully Concluded with Closing Ceremony

[Image source=Yonhap News]

[Asia Economy Reporter Junhyung Lee] The Ministry of SMEs and Startups announced on the 11th that it held the closing ceremony of the large-scale win-win discount event '2021 Korea Together Sale.' This year's Korea Together Sale lasted for 18 days from the 24th of last month to the 11th.

The closing ceremony was held at the live commerce studio on the 4th floor of Happy Department Store located in Mokdong, Seoul, hosted by announcer Jo Woo-jong. Attendees at the ceremony included Minister Kwon Chil-seung, Jung Jin-soo, CEO of the Small and Medium Business Distribution Center, film director Oh Ki-hwan, and winners of the Sodam Film Festival.

During the closing ceremony, a Goodbye Together Sale talk show was held. Minister Kwon said in the talk show, "I deeply thank all the citizens who participated in revitalizing domestic demand through the Korea Together Sale over the past 18 days," adding, "The Ministry of SMEs and Startups will continue to make efforts so that small and medium enterprises, small business owners, and market merchants can have vitality and confidence."

The talk show also featured comedian Moon Cheon-sik, who participated in the Together Sale live commerce as a representative of small business owners. Moon said, "While making products is important, the most difficult part for small business owners is promoting and selling to consumers," and added, "I hope opportunities to pioneer new digital sales channels and promote products, like the Together Sale, will increase."

Additionally, the closing ceremony included the Sodam Film Festival awards ceremony. The Ministry of SMEs and Startups explained that this year's Sodam Film Festival theme was 'Small Business Owners Overcoming COVID-19,' which added significance to the event. Among the 34 award-winning works selected through public online voting and expert judging, the grand prize and excellence awards ceremony was held, followed by screenings of the two grand prize-winning works.

This content was produced with the assistance of AI translation services.