Jinju City Holds Tourism Policy Advisory Committee Meeting ... Exploring New Ways to Utilize Tourism Content

Discussion on Revitalizing Next-Generation Tourism Resources Including Harmo Character Utilization and Jisu Tourism-Themed Villages

Tourism Policy Advisory Committee.

[Asia Economy Yeongnam Reporting Headquarters Reporter Choi Soon-kyung] Jinju City, Gyeongnam Province, announced on the 30th that it held a Tourism Policy Advisory Committee meeting at the City Hall Cultural Lecture Room to explore ways to utilize new tourism content for diversifying tourism.

At the meeting, about 10 tourism policy advisory committee members from various fields, including tourism experts, tourism business operators, and citizens, participated and engaged in in-depth consultation and discussion on the utilization of the ‘Hamo’ character and activation plans for the Jisu Tourism Theme Village.

Hamo is a character selected through a nationwide contest for public art exhibitions and is currently displayed as a sculpture at Geumhoji Pond. It is loved by people of all ages to the extent that there have been numerous inquiries requesting the sale of promotional goods such as emoticons and Hamo dolls produced and distributed by the city for exhibition promotion, drawing attention as a new tourism resource of Jinju.

The Jisu Tourism Theme Village is a project aimed at turning the entrepreneur-related stories that Jisu holds into tourism resources. It plans to open the entrepreneur’s birthplace Hanok Village and develop various fam tour programs such as Hanok stay experiences, which are a recent tourism trend.

The city plans to establish activation plans for Hamo and the Jisu Tourism Theme Village by reflecting the advisory content and opinions from this meeting.

Meanwhile, the Jinju City Tourism Policy Advisory Committee was launched in February and consists of about 10 members, including tourism experts, tourism business operators, and citizens, serving as a think tank in the field of Jinju’s tourism policy through professional and in-depth consultation.

This content was produced with the assistance of AI translation services.