Lotte Hi-Mart, Mom's Peaceful Hide Dream Project... "Supporting the Dreams of Moms and Children"
[Asia Economy Reporter Lim Chunhan] Lotte Hi-Mart announced on the 30th that it will carry out the ‘Mampyeonhan Hydream’ project next month to support the dreams of mothers and children.
Lotte Hi-Mart will receive stories of mothers and children supporting each other's dreams and provide home appliances that help selected families achieve their dreams. Applications can be made through the participation section on the Lotte CSV website. Three families will be selected in August. Home appliances worth up to 4 million KRW per family will be provided, and the support fund was raised through the voluntary participation of employees.
The Mampyeonhan Hydream project is a relay social contribution activity that Lotte Hi-Mart has been steadily conducting since 2018. So far, home appliances worth 100 million KRW have been provided to 42 families, and the project is currently in its fourth round out of six scheduled for this year. Over the past three years, Lotte Hi-Mart has continued sharing activities such as supporting a child who dreams of becoming an app developer by providing a computer for coding work, and gifting a refrigerator to a mother to help her achieve her dream of becoming a chef.
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A Lotte Hi-Mart official said, “We prepared this project with the desire to be a reliable supporter helping mothers and children realize their dreams,” and added, “We will continue social contribution activities to coexist with the local community.”
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