Cafe24 Supports Marketing Collaboration Between Paldo and Online Shopping Malls
Cafe24 supports marketing collaboration between Paldo and specialized shopping malls.
View original image[Asia Economy Reporter Lim Chun-han] Cafe24 announced on the 30th that it will support marketing collaboration between Paldo and online shopping malls.
This collaboration reflects the brand image of Paldo's representative product Wang Ttukgyeong on fashion products sold by online shopping malls and offers them to consumers. Fashion shopping malls such as Soop and Mr. Street, among others, as well as various shopping malls on Cafe24, will be supported to enable unique collaborations with large companies in the future.
Paldo expects effective targeted brand marketing aimed at the loyal 2030 generation customers of online shopping malls. A Paldo official said, "By partnering with Soop and Mr. Street, shopping malls mainly used by the MZ generation, we can cleverly promote the Wang Ttukgyeong brand to the younger generation."
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Lee Jae-seok, CEO of Cafe24, stated, "We plan to strengthen the platform so that more companies and shopping malls can cooperate and succeed in business in the future."
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