CJ Olive Young, 'Joyful Companionship' Promotion... Supporting SME Sales Linked to 'Donghaeng Sale'

From the 1st to the 11th of next month, major stores and online malls will introduce and support marketing for SME brands... 31 brands participating in Joyful Companion, up to 50% off

[Asia Economy Reporter Yuri Kim] CJ Olive Young is lending its support to the 'Korea Companion Sale' to overcome the economic crisis caused by COVID-19.

Olive Young announced on the 30th that it will hold the 'Joyful Companion' special exhibition from the 1st of next month in connection with the '2021 Korea Companion Sale' to support small and medium enterprises and revitalize the economy.

This event was planned to support partner companies struggling due to the prolonged COVID-19 situation. Olive Young plans to introduce excellent quality emerging brands to customers while supporting promotional activities to boost the sales of partner companies.

Olive Young will offer up to 50% discounts on 31 brands and over 170 products discovered through 'Joyful Companion,' including Come Inside Me and Tofume. These can be found at more than 40 major Olive Young stores nationwide and the official online mall until the 11th.

An Olive Young representative said, "We joined the '2021 Korea Companion Sale' to support small and medium enterprises facing crisis due to COVID-19 and to help revitalize the sluggish domestic economy. We will continue to discover promising SME brands and take the lead in creating a healthy industrial ecosystem through practical support."

Meanwhile, 'Joyful Companion' is a win-win program Olive Young has been conducting since 2016 for co-growth with SMEs. It discovers excellent quality emerging brands and provides opportunities to enter major Olive Young stores and the official online mall. So far, Olive Young has discovered over 120 brands and introduced more than 1,000 products through 'Joyful Companion.'

This content was produced with the assistance of AI translation services.