Jeju Samdasoo Wins Top Grade at International Superior Taste Awards for 4 Consecutive Years
[Asia Economy Reporter Seungjin Lee] Jeju Special Self-Governing Province Development Corporation, which produces and sells Jeju Samdasoo, announced on the 8th that Jeju Samdasoo received the highest grade of the International Superior Taste Award, ‘3 Star,’ at the ‘2021 ITI International Taste & Quality Institute Awards.’
Jeju Samdasoo has won the ‘3 Star’ award for three consecutive years from 2018 to last year, receiving the ‘Crystal Taste Award.’ This year, it became the first in the industry to achieve the highest grade for four consecutive years, elevating the value of Jeju water and the status of the domestic bottled water industry to a new level.
The International Taste & Quality Institute (ITI), established in 2005 in Brussels, Belgium, is a global food and beverage taste evaluation organization. More than 200 taste experts selected from 15 European countries participate in a rigorous evaluation process.
Jeju Samdasoo was selected as a 3 Star by receiving excellent evaluations in all areas including taste, aroma, and texture, achieving an overall score of over 90%.
Jeju Samdasoo is generated near an altitude of 1200 to 1500 meters within Hallasan National Park and passes through a natural volcanic pumice filter layer for 18 years, which removes impurities while allowing health-beneficial minerals such as calcium, potassium, vanadium, and silica to permeate, resulting in excellent water quality.
In particular, it is the only domestic drinking water product produced from a single domestic water source, ensuring consistent quality and taste regardless of the region where it is consumed.
At the same time, Jeju Development Corporation strictly manages quality to consistently deliver the good taste of Jeju Samdasoo to customers and maintains various global certifications such as FSSC22000 (Food Safety Management System), ISO9001 (Quality Management System), US NSF (National Sanitation Foundation), and Indonesia Halal (MUI).
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Kim Jeong-hak, President of Jeju Special Self-Governing Province Development Corporation, said, “We are pleased to be recognized with the 3 Star International Superior Taste Award for four consecutive years as a representative domestic bottled water.” He added, “We will repay customers who drink Samdasoo for clean, good, and delicious water with consistent taste and quality.”
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