"Practicing Environmental Protection in Daily Life"…Samsung Electronics Hosts Eco Package Challenge Contest

[Asia Economy Reporter Suyeon Woo] Samsung Electronics is holding the 2021 Eco Package Challenge contest to discover upcycling ideas using TV packaging materials from the 4th of this month until the 31st of next month.

The Eco Package Challenge, now in its second year following last year, was launched with the purpose of giving new value to discarded packaging materials and encouraging more consumers to practice upcycling in their daily lives to raise awareness of the importance of environmental protection.

The eco package applied to Samsung TVs is designed so that anyone can easily cut and assemble it using the dot patterns printed on each side of the packaging box to create various household items. Additionally, a QR code providing assembly instructions is located on the top of the eco package, allowing anyone to easily make items such as desk shelves, bookends, or cat tunnels for their pets.

A Samsung Electronics model is introducing the '2021 Eco Package Challenge' contest at the Samsung Digital Plaza Hongdae branch. Photo by Samsung Electronics

Customers who purchase the 2021 model Samsung TV can participate in the contest by using the packaging box of the product, and even those who have not purchased the product can apply for the packaging box on the Samsung.com website to join. Participants create works using the eco package, upload them on their social media with the required tags, and then register their participation on Samsung.com to complete the entry.

Samsung Electronics will announce the winners in August after judging. The first prize winner will receive a 65-inch The Frame, while the second and third prize winners will receive a 55-inch The Serif and a 32-inch The Frame, respectively. All participants will receive limited edition Kakao Friends goods.

Hwang Tae-hwan, Executive Vice President of Samsung Electronics Korea, said, "Samsung Electronics is continuously expanding the application of eco-friendly technologies to products, as well as consumer participation campaigns like the Eco Package Challenge, in this era where eco-consciousness is essential. We hope consumers will participate in environmental protection through this contest and enjoy the fun of upcycling by creating their own lifestyle items."

This content was produced with the assistance of AI translation services.