NS Home Shopping Selects N-Fluencers Specialized in Live Broadcasts... Strengthening Live Commerce Business
Jo Hangmok, CEO of NS Home Shopping (center), is taking a commemorative photo with Nfluencers.
View original image[Asia Economy Reporter Lim Chunhan] NS Home Shopping announced on the 2nd that it has selected the official 1st generation N-fluencers ahead of the expanded operation of the live commerce Enrabang programming.
The 1st generation N-fluencers consists of a total of 27 members: 12 shopping hosts, 6 influencers selected through a business agreement with multi-channel networks (MCN), 7 famous influencers from TikTok and Instagram, and local influencers from Jeju. They will act as official hosts of Enrabang.
NS Home Shopping will engage in ▲ developing brand products and SNS trend products with SNS influencers ▲ attracting various brand products and producing content through collaboration with MCN channel influencers ▲ developing various local products connected with nationwide local governments and supporting market expansion.
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Jo Hangmok, CEO of NS Home Shopping, said, “We will collaborate with N-fluencers to add fun to Enrabang, operate products that appeal to various age groups, and connect with local governments nationwide to develop various local products and support market expansion, thereby enhancing public interest and expanding the mobile live commerce business.”
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