[Asia Economy Reporter Yoo Hyun-seok] LVMCHoldings Cambodia Corporation announced on the 21st that it has signed an exclusive supply contract with Foton Motor and completed the verification of sample vehicles for five popular models. The initial order quantity is expected to arrive in mid-next month, and after SKD assembly, painting preparation, and quality checks at the local factory, sales are anticipated to begin by the end of June.


The dealership-signed Foton Motor Group is a member of China’s Beijing Automotive Group (BAIC) and specializes as a commercial vehicle brand, selling in more than 110 countries worldwide. Since its establishment in 1996, it has produced and sold 9 million units in China, ranking first in the commercial vehicle sector for 14 consecutive years and first in exports with 610,000 units for 9 consecutive years.


Foton Motor judged that LVMCHoldings’ exclusive automobile production plant in Cambodia provides a competitive advantage, and LVMCHoldings sees profitability secured by procuring parts and assembling production, indicating that their needs align well.


The company can leverage its existing showrooms, AS network, and used car distribution platform to gain a first-mover advantage in selling the Foton brand. Starting in the second half of this year, it plans to expand regional bases including major Cambodian cities such as Siem Reap and Sihanoukville. It will also expand sales through differentiated installment financing services linked with large domestic financial companies operating in Cambodia and through its 126 local dealers.


LVMCHoldings Cambodia Corporation’s main business is the sale of used cars from Korean and Japanese brands, and it holds a SsangYong Motor dealership for new cars. As signs of expansion in Cambodia’s new car market emerge and the importance of new car dealerships grows, the company is making every effort to secure additional new dealerships, including submitting business proposals to two leading Chinese companies in the passenger car line.



A company official stated, “Cambodia has shown an annual economic growth rate of around 7%, centered on Chinese capital. With the increasing influx of Chinese population and high brand awareness of Chinese brands, and as leading Chinese companies expand their brands into Southeast Asia, collaboration with Foton Motor is expected to generate significant synergy.”


This content was produced with the assistance of AI translation services.

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