Seoul Launches "Spring Flower Photo Event with Citizens"

Spring Flower Photo Event Invites Citizens to Enjoy Nature Near Home
Share Your Spring Flower Photos on Instagram with Three Hashtags
Winners Will Receive Seoul Love Gift Certificates

[Asia Economy, reporter Lim Cheolyoung] On April 5, the Seoul Metropolitan Government announced that it will run the "Spring Flower Photo Event with Citizens" throughout April, allowing citizens to enjoy spring flowers in neighborhood parks and green spaces near their homes, rather than gathering in specific parks. This event is part of the "Corona Green Campaign," which aims to help people overcome COVID-19-related depression through parks (nature) amid prolonged social distancing.

The "Corona Green Campaign" is a citizen participation initiative that encourages people to maintain a healthy daily life by engaging in their own activities-such as walking, exercising, observing nature, or practicing everyday arts-while keeping a safe distance in nearby parks and green spaces. The campaign will feature ongoing monthly events with different themes: spring flowers in April, family park activities in May, and showcasing neighborhood parks (rest areas) in June.

The "Spring Flower Photo Event," held throughout April, invites participants to upload photos of spring flowers they discover in daily life to their personal Instagram accounts. To enter, participants must include three hashtags-#CoronaGreenCampaign, #SpringFlowersIFound, and #SpringFlowerLocation-follow the "Seoul Parks" Instagram account, and comment "participation complete" on the event post.

After the event period ends, 20 popular Instagram posts will be selected, and each winner will receive a 10,000 KRW mobile Seoul Love Gift Certificate. Photos posted by citizens can be viewed in real time during the event period by searching for "Corona Green Campaign" or "Spring Flowers I Found" on Facebook and Instagram. In addition, the results of the event will be aggregated, visualized, and shared as a card news post.

Choi Yoonjong, Director of the Green City Bureau of Seoul, said, "This year, I hope everyone will enjoy flower viewing while maintaining distance in neighborhood parks as much as possible, and that this SNS event will provide an opportunity for all citizens to enjoy the spring flowers together."

This content was produced with the assistance of AI translation services.