SSG.com "Up to 50% Off Popular Dawn Delivery Products"
'Limited Deal' from 25th to 31st for 1 week
Up to 50% off on 2 selected popular dawn delivery products daily
Bakery specialty section renewed, up to 30% off when purchasing 2 or more items
[Asia Economy Reporter Yuri Kim] SSG.com is launching a dawn delivery discount event to capture grocery shopping demand.
SSG.com announced that from the 25th to the 31st, it will hold a 'Limited Deal' event for dawn delivery customers (in Seoul and the metropolitan area) for one week.
'Limited Deal' is an event where two types of fresh and processed foods preferred by customers are selected differently each day and offered at prices up to 50% cheaper. Purchases can be made daily from 12:00 AM to 11:59 PM. If the prepared quantity is sold out, the event for that day will end early.
On the first day of the event, the 25th, 'GAP Sigumchi (200g)' will be sold at a 30% discount for 980 won, and 'Dr. Kitchen Protein Snack Earl Grey Bar (66g)' will be sold at a 50% discount for 1,830 won. On the second day, the 26th, 'Hanwoo Soup Meat Grade 1 (500g)' will be offered at a 40% discount for 18,000 won, and 'Kellogg's Granola Cereal' will be offered at a 50% discount for 3,980 won. Detailed information can be found on the event page.
SSG.com plans to regularly hold the 'Limited Deal' event on the 2nd and 4th weeks of every month, fostering it as a representative dawn delivery special promotion.
In addition, SSG.com will hold a discount event for two weeks from the 25th to the 7th of next month to celebrate the renewal of the 'Bakery Specialty Section.' It will showcase about 250 products from 40 brands including 'Glamorous Penguin,' 'Milgyatto,' and 'Maison MO,' offering up to 30% discount when purchasing two or more event products.
SSG.com established the 'Bakery Specialty Section' in early January last year, gathering famous bakery brand products such as 'The Menagerie,' 'Huang,' and 'Tartine' in one place. After the establishment of the specialty section, dawn delivery bakery sales in the second half of last year increased by 39% compared to the first half. Riding the trend of preference for convenience foods, SSG.com plans to renew the 'Bakery Specialty Section' to quickly introduce trendy products.
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Kim Beom-su, head of curation at SSG.com, said, "We will continue to focus on planning events that offer fresh and high-quality products at special prices," adding, "Through product curation reflecting trends, we will build a dawn delivery service that can only be experienced at SSG.com."
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