Special Overseas Direct Purchase Event for MZ Generation
Up to 25% Discount at Major Overseas Direct Purchase Shopping Malls

Hanacard "Win ARMY and Balenciaga through a draw at the Overseas Direct Purchase Lounge" View original image

[Asia Economy Reporter Ki Ha-young] Hana Card announced on the 22nd that it will hold a special event for the MZ generation on its overseas direct purchase specialized platform, Overseas Direct Purchase Lounge.


This event is held at Hana Card's overseas travel and shopping specialized platform, 'Global Must Have,' in the Overseas Direct Purchase Lounge. First, until the 30th of next month, the event "I say 5% + You say Money Back, Let's All Splurge on Luxury~" will take place. Just by entering, participants have a chance to win hot MZ generation items (Army Sweatshirt, Saint Laurent Belt Bag, Bottega Veneta Card Wallet, Balenciaga Speed Runner) through a draw. In addition, on top of brand discounts and cashback benefits (Visa, MasterCard, Amex), an additional 5% Hana Money (up to 100,000 Hana Money limit) will be credited, allowing up to 30% discount benefits at the respective direct purchase shopping malls.


Furthermore, until the end of April, at Catch Fashion, Korea's only premium shopping platform, customers who verify their Hana Visa Premium (Platinum, Signature, Infinite) card and purchase products will receive up to 20% cashback. First purchase offers 20% cashback, and repurchases offer 15% cashback.


Starting next month, the Overseas Direct Purchase Lounge will be upgraded. Reflecting the MZ generation's demand for luxury goods, a 'Fashion Luxury Mall' gathering major luxury shops in one place will open to maximize convenience. Overseas installment payment benefits with 2-3 months interest-free will also be available. Interest-free benefits (2-3 months) are provided for overseas payments (local overseas or overseas online) of 50,000 KRW or more per transaction.


If a customer has no Hana credit card payment history in the past six months, they can issue Hana Card's representative product, the '1Q Global Viva' card, and receive cashback up to 100,000 KRW when spending over 100 USD at the Overseas Direct Purchase Lounge.



Han Kyung-ho, Head of Hana Card's Global Division, said, "Going forward, the Overseas Direct Purchase Lounge will continue to plan various events so that mobile natives and trend-leading MZ generation customers can enjoy hot benefits and hip services through Hana Card."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing