NS Home Shopping Launches Plus Size Lingerie Brand 'Labellea' Broadcast

NS Home Shopping will hold a launch broadcast for the plus-size underwear "Labellea Bralette Package" on the 27th.

[Asia Economy Reporter Lim Chunhan] NS Home Shopping announced on the 26th that it will hold a launch broadcast for the plus-size underwear 'Labellea Bralette Package' on the 27th.

Labellea is a lingerie brand that incorporates the meaning of "beautiful goddess" in Italian and the beauty of the curves of Italian architecture into its design. True to its brand meaning, it features body shaping through correction to beautifully contour the body line with lingerie.

Labellea emphasizes customized size selection, which is rarely seen in home shopping broadcasts, functionality exclusively for plus sizes, and a reasonable price structure as its strengths. In particular, it is diversified into CDE cup sizes, consisting of a wide range of 17 plus sizes from 80C to 100D.

For the bra, the tension sponge pad and soft wire provide double support for the breast weight, enhancing volume and creating a defined bust line, while the wide panel effectively shapes the underarm area. The 16mm wide shoulder straps ensure comfort even during long wear, and the 2-hook 8-eye design allows for adjustable fitting, enabling comfortable wear tailored to the body shape.

The panties feature double correction to flatten the abdomen and are designed in a maxi style with wide front and back panels to comfortably cover a broad area. The no-line design finished with lace at the edges allows for a neat fit even under thin clothing.

An NS Home Shopping official said, "We planned the plus-size lingerie broadcast based on sales data analysis to meet customer demand," adding, "We hope customers purchase the Labellea lingerie package, which is comfortably fitted and highly corrective, and have a satisfying shopping experience."

This content was produced with the assistance of AI translation services.