Heo In, KB Kookmin Bank President, Participates in Children's Traffic Safety Relay Challenge
[Asia Economy Reporter Park Sun-mi] Heo In, President of KB Kookmin Bank, participated in the ‘Children’s Traffic Safety Relay Challenge’ to prevent children's traffic accidents and create a safe traffic environment.
The Children’s Traffic Safety Relay Challenge, which began in early December last year, aims to build a national consensus on preventing children's traffic accidents. Participants share traffic safety slogans to establish a culture of child protection and nominate the next participants, conducting the campaign through social networking services (SNS).
President Heo joined the campaign upon the nomination by Kim Kwang-soo, Chairman of the Korea Federation of Banks, and took a photo holding a slogan to spread the campaign, posting it on SNS. He nominated Kim Ki-hwan, President of KB Insurance, Kim Sang-yeol, Chairman of Hoban Construction, and Ye Jong-seok, Chairman of Community Chest of Korea, as the next participants.
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President Heo said, “Through this challenge, I hope a mature traffic culture that prioritizes the safety of children, the hope of the future, will be established.”
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