Homeplus introduces 23 new types of European wines from Italy, France, Spain, and more.

Homeplus introduces 23 new types of European wines from Italy, France, Spain, and more.

View original image

[Asia Economy Reporter Lim Chunhan] Homeplus announced on the 18th that it will newly introduce 23 types of European wines from Italy, France, Spain, and other countries targeting the growing number of home drinking enthusiasts.


They are offering ‘Italian wine’ from Claudio Manera, who is in the second generation of winemaking at the Butino Winery in Italy. To make it easy for anyone to recognize it as Italian wine, the label name is simply ‘Italia,’ and it features the taste of modern Italian wine.


For French wines, two types of ‘Cuvee Jean Paul’ are introduced. They consist of the red wine ‘Cuvee Jean Paul Bancluse Rouge’ and the white wine ‘Cuvee Jean Paul Gascon Blanc de Blanc.’ These wines come from the French winery ‘Boutinot,’ which has a 40-year tradition of participating in the entire wine production process from grape cultivation to label design. They use grape varieties from the southern French regions of Rhone and Cotes du Rhone Villages, allowing you to enjoy rich fruity aromas.



A Homeplus official said, “As the home drinking culture has settled due to the prolonged COVID-19 pandemic, more customers are purchasing wine at large supermarkets. We will continue to offer a variety of wines with good quality at reasonable prices to expand choices and elevate the home drinking experience.”


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing