Gyeongbuk Province Operates Agricultural Food Distribution Damage 'Consultation Center'... 66 Cases Resolved in 10 Months

Launched Nationwide First in March Last Year... Facilitating Purchase Channels for Poorly Selling Agricultural Products

[Asia Economy Yeongnam Reporting Headquarters Reporter Park Dong-wook] Gyeongsangbuk-do announced on the 31st that it will operate the Agricultural Products Distribution Damage Counseling Center at the Gyeongbuk Agricultural Products Distribution Education Promotion Institute until the slump in agricultural product sales caused by COVID-19 is resolved.

The 'Agricultural Products Distribution Damage Counseling Center' has been uniquely operated nationwide since last year to stabilize the management of farms struggling due to blocked sales channels for agricultural products.

The counseling center, consisting of 10 members including the center director, operations team, online support team, offline support team, and policy support team, has received 76 cases and resolved 66 cases since March last year, generating sales of 880 million KRW.

Online, 46 cases were resolved through new entries on Saiseo, affiliated mall promotional events, etc., generating 200 million KRW, and offline, 20 cases were linked with companies to generate 700 million KRW in sales.

The 10 unresolved cases were mostly due to farms exhausting their inventory after registration, meaning that over 97% of the farms' difficulties were ultimately resolved, according to Gyeongbuk Province.

The main counseling topics included ▲ introducing large buyers for fresh agricultural products with sluggish sales and promotion ▲ distribution support through online and offline channels such as the shopping mall 'Saiseo' ▲ supporting sales channel development for vulnerable groups in distribution such as elderly farmers and small-scale farmers.

Lee Cheol-woo, Governor of Gyeongbuk Province, stated, "Through continuous communication with farmers and actively reflecting their voices from the field, we will do our best to minimize the damage to farmers caused by COVID-19 and stabilize agricultural product prices and farm income."

This content was produced with the assistance of AI translation services.