Swanicoco, Ethical Consumption Campaign... 'The Miracle of Centella 100 Won'
Automatic Donation of 100 Won per Burn Patient
[Asia Economy Reporter Cha Min-young] As the trend of 'value consumption,' which considers the social and ethical impacts of consumption, spreads, Swanicoco has launched a 'good consumption' campaign where purchasing products automatically results in donations to burn patients.
The 'Centella 100 Won Miracle' campaign, conducted by the functional cosmetics specialist Swanicoco, reflects the value consumption trend by automatically donating 100 won for each purchase of the 'Centella Scar Ointment Cream' to support burn patients.
Swanicoco drew inspiration from the fast wound healing and regeneration effects of the Centella ointment cream and signed an agreement with the social enterprise Bestian Foundation, which supports patients suffering from burn injuries.
The Centella Scar Ointment Cream product is a quasi-drug developed in collaboration with a pharmaceutical company, providing conservative treatment for sensitive and wounded skin that cannot be treated with cosmetics. It contains 1.00% Centella quantitative extract (raw material) and offers a soft and moist application like a moisturizing cream. It helps with conservative partial treatment of wounds and skin ulcers, forms a protective skin barrier on skin sensitized after procedures, and also has regenerative effects similar to ointments. Recently, the volume was increased from 30g to 35g, and the packaging was changed to a hygienic and portable tube type container.
Winter is a season when cold, dry weather and heating devices make skin prone to damage. Even those without sensitive skin should be cautious of wounds and irritation caused by masks and fine dust this year.
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Meanwhile, Swanicoco has previously achieved four crowns as the number one brand on the famous beauty program 'Get It Beauty' for the first time.
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