Orange Life Recommends Customized Sales Models for Agents Through Big Data Analysis

On the 23rd, Orange Life announced the launch of 'AiTOM 3.0,' which analyzes big data to recommend customized sales models to financial planners (FC).

[Asia Economy Reporter Oh Hyung-gil] Orange Life announced on the 23rd that it will introduce 'AiTOM 3.0,' which analyzes big data to recommend customized sales models to financial planners (FCs).

AiTOM, a customer management-based FC activity management system launched in 2016, has been recognized for its originality and excellence, obtaining five related patents.

AiTOM 3.0 analyzes accumulated activity management big data to propose the optimal sales model tailored to each FC from a total of 25 types.

Orange Life FCs can analyze their personal sales activity patterns and compare them with cases of successful FCs with the most similar results to understand the strengths and weaknesses of their own sales styles. If they feel lacking in certain areas, they can voluntarily improve by taking various linked recommended educational content.

It is explained that FCs can diagnose their sales activities anytime and anywhere, use successful FC cases as role models, and manage their sales activities autonomously.

Kim Beom-su, Executive Director of Orange Life, said, "AiTOM 3.0 was developed with a focus on supporting rookie FCs with less than one year in the industry to actively carry out sales activities despite uncertain internal and external environments." He added, "We will introduce a more advanced AiTOM by developing various functions such as recommending suitable products for prospective customers using the accumulated data in AiTOM 3.0."

This content was produced with the assistance of AI translation services.