Tmon Reports 2.7x Increase in 'Home Appliance' Sales Amid Strengthened Social Distancing Measures
Work-from-Home PC Products Up 162%... PC Component Sales Also Surge
[Asia Economy Reporter Kim Cheol-hyun] TMON (CEO Lee Jin-won) announced on the 17th that sales of home office and home entertainment-related appliances, associated with 'staying at home,' have increased by an average of 2.7 times compared to last year, based on an analysis of sales over the past two weeks.
This is attributed to the strengthening of social distancing measures, which has expanded the time spent at home due to remote work, highlighting the home as a central place for both work and leisure.
Sales of PC products for remote work increased by 162%. Desktop sales rose by 143%, and laptop sales jumped by 71%. Webcam sales for video conferencing also increased by about 120%, while PC components such as CPUs, memory, and graphics cards surged by 273%, indicating a rapid increase in purchases of related equipment by the home office crowd.
As homes also serve as spaces for leisure activities like watching movies and listening to music, home entertainment appliances increased by 173%. Sales of audio devices and sound equipment rose by 532%, and beam projectors increased by 123%. Tablet product sales, which allow for light video content enjoyment, also surged by more than 300%.
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Lee Jin-won, CEO of TMON, said, "With the strengthening of social distancing, the living space called home is gaining renewed attention," adding, "We are conducting customized events such as half-price discounts on daily necessities to ensure customers do not experience inconvenience in their daily lives."
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