Approximately 75 million KRW for the top-tier 3.5 Turbo Gasoline with full options applied

Genesis revealed the key specifications and prices of the GV70 on the 16th. (Photo by Genesis)

Genesis revealed the key specifications and prices of the GV70 on the 16th. (Photo by Genesis)

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[Asia Economy Reporter Kim Ji-hee] The price of Genesis' first mid-size sport utility vehicle (SUV), the ‘GV70,’ was revealed on the 16th. The GV70 will begin accepting orders this month and is scheduled for customer delivery starting January next year.


The GV70 prices, based on a 5% individual consumption tax, start at ▲48.8 million KRW for the Gasoline 2.5 Turbo model ▲58.3 million KRW for the Gasoline 3.5 Turbo model ▲51.3 million KRW for the Diesel 2.2 model. Prices vary depending on customers’ preferred packages and optional features for each model. Genesis applies the 'Your Genesis' system to the GV70 as well, allowing customers to customize engine, drivetrain, exterior color, wheels & tires, and interior packages to provide personalized products.


For example, if a customer selects options such as AWD (3 million KRW), 19-inch wheels & tires (700,000 KRW), Signature Design Selection 1 (1.7 million KRW), and the Popular Package 1 (4.2 million KRW), which includes a head-up display and high-tech package, for the GV70 Gasoline 2.5 Turbo model, the price becomes 58.4 million KRW. The top-tier Gasoline 3.5 Turbo model with full options reaches a price in the 75 million KRW range.


Additionally, Genesis plans to operate the ‘Genesis Privilege’ program, a membership service offering car wash, dining, and other benefits exclusively for purchasing customers.


Meanwhile, the GV70, unveiled at a global digital launch event on the 8th, is the second SUV model from the Genesis brand. It features an exterior design emphasizing a dynamic image, a driver-centric interior design maximizing the beauty of empty space, stable driving performance befitting a luxury SUV, and powertrain performance that provides driving pleasure. Each GV70 model also offers a sports package that includes an electronic limited-slip differential (e-LSD) and sports-specific wheels.



Moreover, advanced convenience and safety features have been applied, such as Highway Driving Assist II (HDA II), which assists not only with highway and expressway driving but also lane changes; Genesis CarPay, which can be authenticated via fingerprint; and Advanced Rear Occupant Alert using radar sensors.


This content was produced with the assistance of AI translation services.

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