Jeonnam Province Launches 'BYC', the Nation's First Direct Fishery Village Trade Network

Simultaneous Online and Mobile Sales of Fishing Village Specialty Products

[Muan=Asia Economy Honam Reporting Headquarters, Reporter Yoon Jamin] In the era of COVID-19, fresh seafood produced by excellent fishing villages in Jeonnam can be quickly received at local prices through online channels, attracting attention.

Jeonnam Province announced on the 19th that it will operate the integrated direct transaction site for fishing villages, ‘BuySea’, starting from the 23rd, allowing consumers to receive seafood produced by excellent fishing villages in the province directly at home for the first time nationwide.

‘BuySea’ integrates the direct transaction networks independently operated by fishing villages in the Jeonnam region, selling seafood such as seaweed, abalone, clams, ark shells, and oysters produced by fishing villages through online and mobile platforms.

The province plans to secure 10,000 subscribers first by promoting and marketing to existing consumers and partner company customers who are already engaged in direct transactions with fishing villages.

In particular, for fishing villages where small packaging is difficult, a system will be established to package and deliver products in forms preferred by consumers through partner companies.

Card fees and part of the operating costs will be borne by the fishing villages, but after year-end settlement, the remaining costs will be donated as village funds by the Jeonnam Fishing Village Specialization Support Center, operating the system in an integrated manner. This is expected to reduce the fee burden that occurred in existing individual online and offline transactions.

Currently, there are 18 excellent fishing villages in Jeonnam. By city and county, there are six in Yeosu (Geumbong, Hwatae, Anpo, Jangji, Jikpo, Mipo), three each in Jindo (Singgi, Gasa, Dolmok) and Jangheung (Ihoejin, Janghwan, Sumun), and one each in Hampyeong (Seokdu), Boseong (Gunnong), Gangjin (Sacho), Haenam (Songho), Goheung (Sinpyeong), and Wando (Donggo).

The province plans to continuously support the project to be revitalized through customized support such as packaging and design, promotional marketing, and expert consulting in cooperation with the Jeonnam Fishing Village Specialization Support Center.

Wi Gwanghwan, Director of the Marine and Fisheries Bureau of Jeonnam Province, said, “The development of this integrated direct transaction network will be a groundbreaking opportunity for the development of fishing villages,” and added, “A system that allows fishermen to deliver directly to consumers will be established, satisfying both producers and consumers.”

This content was produced with the assistance of AI translation services.