Hyundai Card launches 'Baemin Hyundai Card'... "5.5% Baemin points accumulation for 6 months"
Earn up to 3% Baemin Points on Payment Amount
Earn up to 5.5% Baemin Points for 6 Months After Issuance
[Asia Economy Reporter Ki Ha-young] Hyundai Card announced on the 19th that it has launched the 'Baemin Hyundai Card,' the first credit card in Korea offering exclusive benefits for Baemin, operated by Woowa Brothers.
The Baemin Hyundai Card provides benefits focused on Baemin Points, which can be used like cash on Baemin. First, when paying with Baemin Pay on the Baemin application (app), 3% of the payment amount is accumulated as Baemin Points. Additionally, when using Baemin Pay, a separate 0.5% Baemin Point provided by Baemin is also accumulated.
Reflecting the characteristics of Baemin customers who have a high usage rate of digital services, the card offers a 2% accumulation benefit on payments made at 13 major domestic online shopping malls and 6 digital content services. For other general merchants, 0.5% of the payment amount is accumulated as Baemin Points.
The card plate, featuring a bold design that captures Baemin's unique sensibility, also draws attention. The total of eight card plates include witty designs featuring food images such as mackerel, gim (seaweed), tteokbokki, fried eggs, and designs utilizing Baemin's representative icons.
There are also abundant special promotional benefits for Baemin Hyundai Card members. First, for six months after the first card use, additional Baemin Point accumulation benefits are provided. When paying with Baemin Pay on the Baemin app, an additional 2% accumulation benefit is given, resulting in a total of 5.5% of the payment amount being accumulated as Baemin Points. In the digital service sector, a 3% special accumulation benefit and a 1% special accumulation benefit at general merchants are provided for six months.
All members who receive the Baemin Hyundai Card by December 31 of this year will be given two Baemin coupons worth 10,000 won each, which can be used immediately. Also, customers who register the Baemin Hyundai Card on Samsung Pay and register it as a regular payment card for telecommunications fees, etc., will receive a billing discount benefit of up to 45,000 won.
The Baemin Hyundai Card can only be applied for through the Baemin app, and the annual fee is 10,000 won for both domestic-only and domestic/international (Mastercard) versions. If you spend more than 100,000 won annually using Baemin Pay, the annual fee for the following year is waived.
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A Hyundai Card official said, "We are actively promoting various collaborations, including not only card products but also data science marketing, the development of new eco-friendly food container designs, and delivery week events."
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