Aromatica Refill Day Event "Up to 45% Discount"

[Asia Economy Reporter Yujin Cho] Clean and vegan beauty brand Aromatica (CEO Youngkyun Kim) is holding the ‘Aromatica Refill Day Promotion,’ offering up to 45% discounts on Aromatica refill pack products and set products until the 15th in celebration of Refill Day.

Based on the philosophy of ‘sustainable beauty,’ Aromatica first introduced refill packs in 2016 to minimize plastic use and reduce carbon emissions.

During this promotion, customers can purchase nine types of Aromatica refill pack products, including shampoo, conditioner, body wash, and dish detergent, at a 20% discount for single items and a 25% discount when buying two. In addition to price discounts, customers who purchase three or more refill packs will receive a reusable container to hold the products.

The refill packs currently sold by Aromatica are the result of continuous research for zero waste. The initial refill packs consisted of opaque pouches made from a mixture of PET, nylon, and low-density polyethylene, combined with polypropylene (PP) caps. Later, they were improved to transparent pouches that reduce vinyl usage by using multiple layers of compressed vinyl, and the cap part can be cut off for separate vinyl recycling.

An Aromatica representative stated, “Using a 400mL refill pack can reduce plastic usage by up to 71% compared to using a plastic container of the same volume,” adding, “Currently, refill pack purchases account for about 50% of total sales. As environmentally conscious consumers increase, we will continue to create sustainable products so that more people can participate in eco-friendly movements.”

To uphold its sustainable beauty philosophy, Aromatica uses renewable glass containers and PCR (post-consumer recycled plastic and glass) plastics as a principle, and packaging materials also minimize resources and processes, using only 100% recyclable paper.

Additionally, to practice environmental protection through sustainable actions in daily life, Aromatica plans to hold various events in collaboration with the publisher ‘Minumsa.’

First, during this Refill Day promotion, customers who leave reviews after purchasing refill packs will be eligible to be selected as one of ten Best Reviewers and receive the essay book ‘We Are the Weather,’ which addresses climate change. Starting with this event, Aromatica will continue to carry out various vegan and environmental campaigns, such as the ‘Vegan Practice Challenge,’ in partnership with Minum Book Club.

This content was produced with the assistance of AI translation services.