[Asia Economy Reporter Suyeon Woo] Hyundai Motor Company recently filed lawsuits against two YouTube channels that have been spreading false information and producing malicious content, and has taken strong legal action.


According to industry sources on the 8th, Hyundai Motor filed a lawsuit for damages against the YouTube channel 'Autopost' at the Seoul Central District Court on the 6th. The channel produced and posted content based on an interview with an anonymous whistleblower, Mr. A, exposing quality defects and irregularities at Hyundai's production plants.


According to Hyundai, Mr. A was a temporary dispatched worker from an external partner company, and in July, he was caught peeling off the vinyl packaging attached to the door trim of a GV80 vehicle and damaging the internal leather with his fingernails. Subsequently, Hyundai restricted Mr. A's access and did not renew his contract. Hyundai and Deokyang Industry filed a complaint against Mr. A in August for property damage and obstruction of business, and his trial is expected to proceed soon.


Additionally, on the 30th of last month, Hyundai filed a complaint with the Seocho Police Station in Seoul against the YouTube channel 'Insakei' for copyright infringement. The channel was accused of unauthorized use of video works produced by Hyundai for new car advertisements and using malicious and provocative expressions to defame the products.


Hyundai plans to continue taking a firm stance against the distribution of false videos that can damage brand image and cause customer anxiety, as well as copyright infringement.



Genesis GV80

Genesis GV80

View original image


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing