illoom, Pre-Order Sales of New Product 'Placer Motion Lounge Bed'

Comfortable Product Like Flying First Class on an Airplane, Early Bird Purchase Promotion Available

illoom, New Product 'Placer Motion Lounge Bed'
Photo by illoom

[Asia Economy Reporter Kim Jonghwa] Il룸, a lifestyle furniture brand under the Persis Group, announced that it will open an offline exhibition space and conduct pre-order sales ahead of the launch of its innovative new product, the 'Placer Motion Lounge Bed,' which presents a new lifestyle.

Scheduled for official release in December, the Il룸 Placer Motion Lounge Bed offers not only the comfortable seating experience akin to flying first class on an airplane but also helps users enjoy convenience tailored perfectly to their own lifestyle in everyday life. This product features an easily adjustable motion lounge bed for comfortable postures, along with various side modules such as a minibar, multi-side cabinet, and partition, allowing users to combine them according to their desired lifestyle to create a private space.

It supports various lifestyles tailored to hobbies, relaxation, and remote work. Even after sitting for long periods, users can enjoy their own home cinema with the comfortable motion lounge bed and refreshing minibar. In the cozy space completed with partitions, users can enjoy complete rest in a posture perfectly suited to them. The multi-side cabinet, equipped with a mini desk within arm's reach, wireless charging, LED lighting, and storage functions, also helps create a highly focused work environment.

The Placer Motion Lounge Bed comes in two colors: 'Blue Peacock' and 'Cloud.' The surfaces are finished with premium leather?'Montebello,' which is soft to the touch, and 'Mastrotto,' known for its excellent durability. Prices vary depending on the product configuration, ranging from 3 million to 7 million KRW.

Before the new product launch, Il룸 opened offline exhibition spaces at Il룸 Mapo Seodaemun Branch and Songpa Branch, where customers can directly experience the product, receive one-on-one consultations, and make pre-purchase reservations. The Il룸 Mapo Seodaemun Branch features a living room space utilizing a two-person set of the Placer Motion Lounge Bed under the concept of 'Multimedia Home Lounge.' The exhibition space at Il룸 Songpa Branch, called 'My Inspiration Spot,' is arranged with a single set of the motion lounge bed, allowing visitors to experience a space for complete relaxation and new inspiration.

The exhibition spaces can be experienced by making a reservation in advance through the Placer Motion Lounge Bed microsite. Customers who experience the product and consultation at the exhibition space can make reservation purchases. An 'Early Bird Purchase Promotion' is also underway for customers who make reservation purchases after experiencing the product. Customers who reserve and purchase one or more sets of the Placer Motion Lounge Bed will receive one of 50 'LG CineBeam' home theater projectors on a first-come, first-served basis. Additionally, various benefits such as gifts for early visitors to the exhibition space and SNS experience review events are available.

An Il룸 representative stated, "Il룸, as a lifestyle brand that changes life beyond furniture, proposes the motion lounge bed lifestyle that realizes the dream romance, and through this, we hope consumers can enjoy a new lifestyle." They added, "Through this new product and the second half campaign activities, we will strive to evoke empathy for Il룸 life that not only matches the lifestyle you want but also realizes the dream romance you have longed for."

This content was produced with the assistance of AI translation services.