Samsung C&T Kuho Plus Launches Winter Collection

Suggestions for Various Outerwear Including Cocoon Fit Coats

[Asia Economy Reporter Yujin Cho] Kooho Plus, a minimal young contemporary brand under Samsung C&T Fashion Division, announced on the 21st that it has launched its winter season collection featuring vibrant colors.

Since last fall season, Kooho Plus has proposed a new classic and minimal style applying structural silhouettes and unique details.

Especially this winter, the color palette features neutral colors such as ivory, beige, and gray, accented with highly saturated blue and violet tones.

Kooho Plus released its signature cocoon fit coat in two styles: long and short lengths. The design emphasizes details based on a simple design and three-dimensional silhouette.

The long coat was designed with a white contrast buckle decoration on the collar closure to create a stylish look when the collar is raised, while the short coat features large outer pocket details to emphasize a lively and youthful vibe.

Additionally, outerwear that enhances warmth using fake fur and boa fur was introduced. These include a fake fur cropped jacket lined with suede material for extra warmth, a mustang combining glossy fake leather and soft boa fur, and a short puffer down with a Glen check pattern featuring a collar that rises up to the neck as a focal point.

Meanwhile, Kooho Plus diversified its knit items mainly in bright and cozy colors. Styling suggestions include layering a deep violet V-neck knit pullover over a blue striped T-shirt, pairing a subtle ivory cable knit with wide culotte pants, and combining a slim ribbed blue turtleneck knit with relaxed corduroy pants.

Baeyoon Shin, Group Head of Kooho Plus, said, “Based on a differentiated identity, Kooho Plus has seen increased interest from women aged 25 to 35, with sales for this fall and winter season growing more than 150% compared to last year. We hope that more millennial women will become part of the ‘Goopul Crew’ with items featuring distinctive fits, unique details, and lively colors this winter as well.”

Kooho Plus’s winter collection is available at Samsung C&T Fashion Division’s integrated online mall SSF Shop and W Concept. Additionally, a pop-up store will be operated on the 2nd floor of Lotte Department Store Busan Main Branch, located on Gaya-daero, Busanjin-gu, Busan, from the 23rd of this month to the 19th of next month.

This content was produced with the assistance of AI translation services.