Hyundai Kia Motors, 7.8% Market Share in Europe in September... Niro Achieves Highest Monthly Sales

[Asia Economy Reporter Suyeon Woo] Hyundai Kia Motors continued strong sales in the European market in September this year, recording a market share of 7.8%. With sales expanding mainly in eco-friendly vehicles, it is expected for the first time ever that the annual European market share will surpass 7%.

According to Hyundai Kia Motors on the 16th, the sales volume of Hyundai Kia Motors in the European market in September was 101,322 units, a 0.8% decrease compared to the same month last year. Compared to the previous August (73,391 units), it is a significant increase of 38%.

Hyundai sold 49,439 units, a 4.6% decrease compared to the same period last year, while Kia sold 51,883 units, an increase of 3.2%. In particular, Kia's eco-friendly model Niro exceeded 10,000 units sold by combining hybrid (6,632 units) and electric vehicles (5,134 units), marking the highest monthly sales since its entry into Europe.

Kia Niro PHEV

The Kona electric vehicle, which was recently subject to a global recall decision, sold 6,580 units, and the Kona hybrid sold 4,227 units.

Meanwhile, from January to September this year, Hyundai Kia Motors sold a total of 620,072 units in the European market, recording a 24% decrease compared to the previous year. However, compared to the overall European market decline of 29.3% due to the impact of the novel coronavirus infection (COVID-19), this is a relatively strong performance.

Because sales have recovered mainly in eco-friendly vehicles, expectations are rising that Hyundai Kia Motors' cumulative annual market share in the European market this year could exceed 7%.

From January to September, Hyundai sold 308,747 units, down 27.9% from last year, and Kia sold 311,325 units, down 20.0%. By model, Hyundai's Kona (84,475 units) was the best-selling, followed by Kia's Ceed (83,700 units).

This content was produced with the assistance of AI translation services.