The North Face Announces Recruitment for Trail Running Virtual Race Participants

[Asia Economy Reporter Yujin Cho] The global outdoor brand The North Face, operated by Youngone Outdoor (CEO Ki-Hak Sung), will begin recruiting 2,500 participants on a first-come, first-served basis from 2 p.m. on the 16th for the "2020 The North Face 100 Gangwon Virtual Race" (hereafter referred to as The North Face 100 Virtual Race).

The North Face 100 is a world-renowned international trail running competition held in countries such as China, Hong Kong, Thailand, the Philippines, Japan, Singapore, Taiwan, and Australia. In Korea, since 2016, it has been the largest single-brand domestic trail running event held across the Gangwon Province area.

Under the theme "Run Your Trail," this event will be conducted in a virtual race format with three categories of 10km, 20km, and 30km, aligning with the non-face-to-face trend due to social distancing measures.

Those wishing to participate can apply through the official website of The North Face 100 Virtual Race. A total of 2,500 participants will be accepted on a first-come, first-served basis, with an entry fee of 30,000 KRW. Participants will receive a race pack at The North Face stores, which includes the official race T-shirt, a multipurpose bag, a picnic mat, a commemorative medal, and a race bib.

The race will take place from the 30th of this month to the 15th of next month, during which participants will run their chosen distance (10km, 20km, or 30km) and verify their records using the GPS-based application Strava.

Additionally, The North Face will hold a "Sumt Challenge," where participants can submit photos of their trail running or introduce hidden beautiful trail courses. Winners will be selected by lottery to receive eco-friendly fleece "Save the Earth Fleece Jacket" made from recycled PET bottles, trail running shoes "Flight Trinity," and entry tickets for the next "The North Face 100" competition.

Moreover, a "Golden Online Class" will be held concurrently, where Kim Ji-seop, last year's 50km category winner (The North Face Athlete Team), will share expert tips on practical trail running techniques, nutrition intake, and essential equipment.

A representative from Youngone Outdoor stated, "We prepared this event to offer an opportunity for people exhausted by prolonged social distancing to regain health and vitality by running beautiful hidden trail courses across the country." They added, "As this marks the 5th edition of Korea's representative trail running competition, we will do our best to contribute to the healthy lives of all citizens through a variety of events."

This content was produced with the assistance of AI translation services.