Seoul Western Nonghyup Opens Local Food Direct Store for Urban-Rural Win-Win

Seo Seoul Nonghyup Executive Director Lee Hyun-jik (from the right), Nonghyup Seoul Regional Headquarters Director Kim Nam-jin, Nonghyup Seoul Regional Headquarters Head Lee Dae-yeop, and Seo Seoul Nonghyup Chairman Jo Won-min are taking a photo to commemorate the new entry of local food at Seo Seoul Nonghyup.

[Asia Economy Reporter Seungjin Lee] The Seoul Regional Headquarters of NongHyup announced on the 15th that it will expand the local food direct stores for rural-urban coexistence at Seoul NongHyup Hanaro Mart to provide consumers with fresh food harvested on the same day and to support sales channels for small and medium-sized farmers.

To this end, the Seoul Regional Headquarters of NongHyup will open the Seo Seoul NongHyup Local Food Sajik Branch and Sangam Branch, where various agricultural products such as leafy vegetables and fruits directly shipped from about 30 farms of Gyeonggi-do Ilsan NongHyup will be displayed and sold on the same day.

Jo Won-min, head of Seo Seoul NongHyup, said, "I hope the opening of the local food stores will be a good opportunity to support sales channels and increase income for small and medium-sized farmers."

Lee Dae-yeop, head of the Seoul Regional Headquarters of NongHyup, said, "Seoul NongHyup will continue to expand local food to provide fresh food to urban residents at affordable prices."

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