Tinkware Ranks No.1 for 5 Consecutive Years in Korea Industry Customer Satisfaction Black Box Category
Product Differentiation and Operation of Headquarters Direct Service Centers
Support for Various Services Including Free Legal Consultation for Accident Videos
Tinkware announced on the 15th that its flagship brand 'iNavi' was selected as the number one brand in the black box category for five consecutive years in the '2020 Korean Customer Satisfaction Index (KCSI)' survey conducted by the Korea Management Association Consulting. Photo by Tinkware
View original image[Asia Economy Reporter Kim Heeyoon] Thinkware announced on the 15th that its flagship brand ‘iNavi’ was selected as the number one brand in the black box category for five consecutive years in the ‘2020 Korean Customer Satisfaction Index (KCSI)’ survey conducted by the Korea Management Association Consulting.
Now in its 29th year, the Korean Customer Satisfaction Index survey is a selection indicator that investigates customer satisfaction with products and services across domestic industries. It calculates the customer satisfaction index by reflecting satisfaction and loyalty for industry-specific products and services annually based on consumer responses.
iNavi, which ranked first in the black box category for five consecutive years, received high scores in overall satisfaction, element satisfaction, and repurchase intention categories in the overall survey results.
Thinkware is striving to improve customer satisfaction by operating iNavi premium stores and providing free legal consultation support for black box accident videos. Additionally, considering driver safety and convenience, it is also developing technology that reflects trends by introducing high video quality, driver assistance functions, and real-time communication service features.
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Namkyung Lee, Head of Marketing at Thinkware, said, “We are pleased and deeply grateful to be recognized as a trusted and highly satisfying brand by our customers,” adding, “We will continue to strive to grow into a more advanced company through various services for customer satisfaction, such as expanding connected services, leading technologies and products, and expanding directly operated stores.”
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