WEMAKEPRICE, 'Raw Food' Popularity..."The Less Sugar, Fat, and Sodium, The Higher"

Sales of Low-Sugar, Low-Fat, and Unsalted Foods Increase by 233%, 23%, and 7% Respectively

[Asia Economy Reporter Kim Cheol-hyun] As health management becomes a hot topic, 'Low Food' products that reduce stimulating ingredients such as sugar, fat, and sodium while preserving the natural taste of ingredients are gaining attention.

Wemakeprice announced on the 13th that sales of 'low-sugar foods' increased by 233% compared to the same period last year, based on an analysis of sales over the past three months. The number of products sold increased by 1437%.

In particular, consumers are drinking sparkling water (70%) instead of high-sugar carbonated drinks, and using allulose (32%), a low-calorie alternative sweetener, instead of sugar. In the health food category of soy milk, sales of additive-free soy milk increased by 99%. During the same period, consumption of low-fat and no-salt foods also increased by 23% and 7%, respectively, with the number of products sold rising by 630% and 361% accordingly.

'Gluten-free' foods are also gaining popularity. Consumers are seeking alternative products using ingredients other than wheat flour. As sales of konjac noodles and konjac rice increased, the transaction amount in the jelly and konjac category rose by 719%. Corn noodles (186%), seaweed noodles (159%), and tofu noodles (157%) also attracted attention as unique noodle products, significantly boosting sales.

A Wemakeprice official said, "As interest in health increases, more consumers are filling their bodies with good nutrients through healthy foods themselves rather than supplements," adding, "Low Food products that minimize harmful ingredients such as sugar, fat, and sodium while combining taste and nutrition are expected to continue gaining popularity."

This content was produced with the assistance of AI translation services.