LG Water Mop Robot Vacuum Cleaner Ads Reach 10 Million Views
[Asia Economy Reporter Ki-min Lee] LG Electronics' recently launched mop-dedicated robot vacuum cleaner, CordZero M9 ThinQ, is attracting attention as its promotional videos showcasing convenience have each surpassed 10 million views.
According to YouTube on the 13th, the 'Robot Battle' video released by LG Electronics on the 23rd of last month exceeded 10 million views in just 20 days. This video features a showdown between the robot 'Dirty Villain,' whose main goal is to make a mess, and LG's AI cleaning robots CordZero R9 and M9.
Additionally, the commentary by esports familiar caster Park Sang-hyun and analyst Kim Dong-jun adds excitement. The Dirty Villain robot was created by Kang Jae-mo, CEO of Gonbro Design, a renowned figure sculptor.
In the video, the first Dirty Villain, Dust Ranger, sprays dust around the house, but the LG CordZero R9 Voice ThinQ, activated by voice recognition, cleans the dust thoroughly. The second Dirty Villain, Crash Warrior, messes up household items, but the LG CordZero R9 Voice ThinQ uses AI technology to understand the indoor layout, avoid obstacles, and clean effectively.
The final Dirty Villain, Stain Maker, sprays liquid contaminants from the air onto the floor, creating stains. At this moment, the mop-dedicated robot vacuum cleaner LG CordZero M9 ThinQ is deployed. The M9 applies about 2 kg of pressure on the mop to wipe the floor. Its automatic water supply system uses a 300 ml water tank to spray up to 3.6 cc of water automatically every time the robot moves about 6 meters, preventing the mop from drying out while cleaning the floor.
Previously, LG Electronics' first promotional video, 'Clean Holmes,' depicted Sherlock Holmes' nemesis Moriarty making a mess in an office, which LG CordZero R9 and M9 clean up thoroughly. This cinematic video and story surpassed 10 million views in just 10 days.
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An LG Electronics official said, “Through familiar voices and exciting visuals, we have captured the outstanding performance and differentiated convenience unique to CordZero M9.”
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