A photo of Jeong Yong-jin, Vice Chairman of Shinsegae, posted on his Instagram account, taken in Jeju Island.

A photo of Jeong Yong-jin, Vice Chairman of Shinsegae, posted on his Instagram account, taken in Jeju Island.

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[Asia Economy Reporter Seungjin Lee] Chung Yong-jin, Vice Chairman of Shinsegae, has embarked on a series of on-site visits following the Chuseok holiday. This move is interpreted as an effort to inspect new business ventures and solidify management strategies for the second half of the year.


On the 7th, Vice Chairman Chung posted three photos on his Instagram account with the caption "Golf course + ocean view." The photos featured a golf course along with hotel buildings such as Lotte Hotel Jeju and Jeju Shilla Hotel located in the Jungmun Resort area of Jeju. The location where the photos were taken is presumed to be the Grand Josun Jeju site, which is currently under construction, suggesting that Vice Chairman Chung is inspecting new business projects.


Shinsegae Josun Hotel plans to remodel the existing Kensington Hotel Jeju and additionally build 50 new suite rooms, aiming to open the Grand Josun Jeju in December this year. Including the Grand Josun Busan, which opened recently, Shinsegae Josun Hotel plans to open five new hotels by the first half of next year, including the newly constructed Four Points by Sheraton Seoul Myeongdong in Euljiro 3-ga, Seoul, scheduled for late October.


Vice Chairman Chung appears to be accelerating his on-site activities after Chuseok. Earlier, on the afternoon of the 5th, he made a surprise visit to Starfield Anseong, a shopping theme park in southern Gyeonggi Province that had a pre-opening. Starfield Anseong officially grand opened on the same day.


During his visit to Starfield Anseong, Vice Chairman Chung toured the business site alongside key executives, including Lim Young-rok, CEO of Shinsegae Property, and Kang Hee-seok, President of E-Mart, demonstrating hands-on management.



Vice Chairman Chung emphasized to employees, "Starfield must grow beyond a shopping theme park to continuously provide various lifestyle environments that customers desire," and added, "Starting with the opening of Starfield Anseong, please maintain ongoing interest and practice in coexistence with the local community to revitalize the entire regional commercial district."


This content was produced with the assistance of AI translation services.

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