Lotte ON Offers Up to 35% Off Luxury Cosmetics in 'Beautiful Festival'
[Asia Economy Reporter Seungjin Lee] Lotte On is holding the 'Beautiful Festival,' featuring a total of 80 cosmetic brands including luxury cosmetics, until the 25th. This event is prepared with three themes for autumn: basic cosmetics, color cosmetics, and perfumes, offering up to 35% discount on popular cosmetics.
Lotte On has prepared various benefits such as coupon discounts, point accumulation, and free gifts to help customers enjoy shopping more fully. Until the 11th, first-time customers on Lotte On who purchase event products worth 30,000 KRW or more will receive a 10,000 KRW discount coupon. For some brands, customers who purchase over 100,000 or 200,000 KRW will earn 5,000 or 20,000 L.Points respectively.
Additionally, during the event period, all luxury cosmetic brands offer discounts of up to 20,000 KRW on purchases over 30,000, 50,000, or 100,000 KRW, and up to 10% instant discount is provided when purchasing with specific cards.
The first theme of the 'Beautiful Festival,' the color cosmetics fair, runs until the 11th and features 20 popular color cosmetic brands such as Yves Saint Laurent, Dior, and Armani. The theme 'Mask Makeup' focuses on eye makeup that emphasizes the eyes and products that minimize makeup smudging caused by masks.
From the 12th to the 18th, the basic cosmetics fair will be held with 20 brands including Kiehl's, Lanc?me, and Biotherm, focusing on products that care for skin troubles caused by seasonal changes and mask-wearing.
Finally, from the 19th to the 25th, a perfume fair is prepared. A total of 20 brands, including niche perfumes such as Jo Malone, Byredo, and Diptyque, will participate and showcase their representative products. Also, during the Beautiful Festival, customers who purchase event products via Smart Pick will receive an additional 5% discount.
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Yoo Hae-eun, MD of Department Store Miscellaneous Goods Team at Lotte e-Commerce, said, “We planned this event to help customers relieve skin troubles caused by masks and seasonal changes as we welcome autumn in the COVID-19 era,” adding, “This is an opportunity to purchase popular products with various benefits, including basic cosmetics, color cosmetics, and perfumes that suit autumn well.”
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