Jeonbuk Online Shopping Mall 'Geosigi Jangteo' Partners with Bank
Do-NH Nonghyup Bank-Jeonbuk Bank-Gyeongjinwon Collaborate to Open Sales Channels for Agricultural Specialties
Up to 30% Discount
[Jeonju=Asia Economy Honam Reporting Headquarters Reporter Kim Tae-in] Jeollabuk-do signed a business partnership agreement on the 21st at the provincial office with NH Nonghyup Bank, Jeonbuk Bank, and Jeollabuk-do Economic and Trade Promotion Agency to revitalize ‘Geosigi Jangteo,’ Jeollabuk-do’s agricultural specialty products online shopping mall.
According to Jeonbuk Province, the signing ceremony was attended by Jeollabuk-do Governor Song Ha-jin, NH Nonghyup Bank Jeonbuk Sales Headquarters Director Jang Gi-yo, Jeonbuk Bank President Im Yong-taek, Jeonbuk Economic and Trade Promotion Agency Director Jo Ji-hoon, and executives from each institution, who reaffirmed their commitment to mutual cooperation.
The institutions agreed to collaboratively promote special events that offer various discount benefits to purchasing customers to revitalize ‘Geosigi Jangteo.’
Consumers purchasing agricultural specialty products on ‘Geosigi Jangteo’ using NH Nonghyup Bank or Jeonbuk Bank cards will be able to receive discounts ranging from 10% up to 30% through online transactions.
The province has been steadily working to establish the necessary infrastructure and activate online sales of local agricultural specialty products in preparation for the increasing demand for untact (contactless purchase service) sales due to COVID-19.
In June, Jeonbuk Province signed a business agreement with 11st, a major online distribution channel, receiving active product promotion support such as priority entry of ‘Geosigi Jangteo’ on 11st and up to a 50% reduction in sales commissions for participating vendors.
Until September 27, 11st is hosting the Jeonbuk Product Hall’s ‘Chuseok Grand Market Special Exhibition,’ where over 130 products from 86 local companies can be purchased at a basic 15% discounted price.
Since COVID-19, Jeonbuk Province’s ‘Geosigi Jangteo’ has held 11 online agricultural specialty product promotional events through major online shopping malls, achieving sales of 2.2 billion KRW to date.
With mobile accounting for 66.3% of online shopping, the importance of mobile shopping is increasing, and ‘Geosigi Jangteo’ is actively responding to market changes, including revamping its mobile system.
Since June 22, Jeonbuk Province has significantly revamped its mobile platform app to enhance convenience for buyers.
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Governor Song Ha-jin stated, “I appreciate NH Nonghyup Bank and Jeonbuk Bank for taking a leading role in promoting untact sales and expanding sales channels for local agricultural products in preparation for the post-COVID-19 era.” He added, “I hope this agreement will serve as a stepping stone for the online sales of Jeonbuk agricultural specialty products to advance to the next level, and we will spare no administrative support to expand the online market and strengthen competitiveness of local agricultural specialty products.”
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