CJENM O Shopping Division to Conduct 2020 Open Recruitment for Show Hosts

[Asia Economy Reporter Lee Seung-jin] CJ ENM O Shopping Division announced on the 17th that it is recruiting applicants for the 2020 open recruitment of show hosts. This is the first open recruitment for show hosts by CJ ENM O Shopping Division in about two years since 2018.

CJ O Shopping has been selecting show hosts through open recruitment since 2005. Many home shopping star show hosts, including current affiliated show hosts such as Kang Yeon-hee, Dong Ji-hyun, Lee Min-woong, and Lim Se-young, whose names themselves are brands, have passed through CJ O Shopping, which is regarded as a "cradle for nurturing professional show hosts." This time, a mobile show host training course has been newly established, and during the entire training period, a mentor senior is assigned to help with company adaptation.

CJ O Shopping prioritizes job suitability over credentials when hiring show hosts, so applicants from various backgrounds have been finally selected. Instead of specs such as age, education, and experience, evaluation is based on professionalism and ability as a broadcaster and seller.

As a profession that sells products to the public through broadcasting, show hosts must provide trust to customers based on their presentation skills and quick thinking as hosts, as well as understanding and empathy for shopping trends and lifestyles. In the current media environment where mobile live sales broadcasts are expanding, applicants with excellent interactive real-time communication skills with customers are preferred.

The application process is completed by submitting an application form on the CJ Group recruitment website from the 18th to the 28th and uploading a one-minute self-introduction video on a personal YouTube account. After that, the process includes evaluation of the application form, product sales PT evaluation (video/in-person), and executive interviews. The final successful candidates selected through the recruitment process conducted until the end of the year will join the company early next year.

Meanwhile, recent open recruitment for show hosts has selected Kim Kwan-woo, a former Kevin member who worked with YouTube creator Carrie Unnie, Lee Min-woong, a former LG Fashion designer, Ahn Jong-soo, a former musical actor, Yoo In-seok, a former KBS public comedian, and Kim Ik-geun, a former game caster, among others.

Kim Dae-woong, team leader of the Broadcasting Support Team at CJ ENM O Shopping Division, said, “We select show hosts who will grow as the company’s representative face by communicating with customers on the front lines of broadcasting through evaluations focused on job suitability,” and added, “We will discover talents who aspire to grow into product sales experts in the rapidly changing media commerce field based on outstanding communication skills.”

This content was produced with the assistance of AI translation services.