Jeju Island-Coupang Collaboration Hosts 'Jeju Online Panjok Exhibition'

[Jeju=Asia Economy Honam Reporting Headquarters Reporter Park Chang-won] Jeju Special Self-Governing Province will collaborate with the online shopping mall 'Coupang' to hold an online promotional event for Jeju products from September 21 to the end of November.

This event was prepared to support the expansion of sales channels for Jeju products amid the COVID-19 crisis.

According to Jeju Province on the 7th, this promotional event will be conducted in two forms: direct purchase by Coupang and direct seller entry sales.

In the direct purchase by Coupang, the province recruits interested companies, and Coupang selects products to purchase from the recruited companies to hold the promotional event.

Direct seller entry is a method where sellers directly enter the 'Coupang' online platform to sell their products.

Coupang will provide discount benefits to buyers of Jeju products within the budget supported by the province, and the province will support various promotions to increase sales, such as top advertising exposure and banner operation within the online mall for the entered products.

Considering that the importance of non-face-to-face and online sales capabilities of companies has increased due to COVID-19, the province plans to conduct training by supporting consulting to strengthen the online sales capabilities of small-scale merchants unfamiliar with online sales.

Support for creating detailed online product pages so that consumers can access product information will also be considered.

Choi Myung-dong, Director of the Job Economy and Trade Bureau of the province, said, "We will continuously expand sales channels through online promotional support projects for local agricultural, fishery, livestock producers, and small merchants who are struggling due to COVID-19."

Applications for participating companies will be accepted until the end of October, and applicants can fill out the application form on the Economic and Trade Promotion Agency website (www.jba.or.kr) and submit it via email.

This content was produced with the assistance of AI translation services.