Executive Vice President Cho Hyun-min Appointed as Chief Marketing Officer of Hanjin Co., Ltd.

Joo Hyun-min, Executive Director of Hanjin Kal

[Asia Economy Reporter Dongwoo Lee] Cho Hyun-min, executive director of Hanjin KAL and the second daughter of the late Cho Yang-ho, chairman of Hanjin Group, has been appointed as an executive director of Hanjin Co., Ltd.

On the 2nd, Hanjin Group announced that Cho Hyun-min was newly appointed as the executive director in charge of marketing at Hanjin Co., Ltd. as of the 1st. Additionally, from the same day, she will also serve as vice president responsible for new business and business strategy at Topas Travel Information.

Hanjin Group explained, "This personnel appointment was made to quickly respond to the rapidly growing e-commerce market after the COVID-19 pandemic and to expand the scope of the Creating Shared Value (CSV) business, which has been actively promoted since last year."

As the Chief Marketing Officer (CMO) overseeing new business development and group social contribution as well as overall group marketing-related tasks at Hanjin KAL, Executive Director Cho has played a leading role in projects such as the Haman Watermelon gift card, one-click courier service, eco-friendly courier box group purchase service, pilot operation of a simple travel new service, and the establishment of a specialized delivery platform in the metropolitan area at Hanjin Co., Ltd.

Along with this, Executive Director Cho Hyun-min will take on the role of discovering new businesses in preparation for the post-COVID-19 era at Topas Travel Information, an airline and travel information provider. In particular, she will work without compensation until the point of business normalization.

This content was produced with the assistance of AI translation services.