Bluehole Starts Anew as a Subsidiary of Krafton

[Asia Economy Reporter Bu Aeri] Krafton announced on the 27th that it will spin off its massively multiplayer online role-playing game (MMORPG) development team 'Bluehole' into a new independent corporation.

As a subsidiary focused on MMORPG development, Bluehole will dedicate itself to developing new MMORPG titles such as 'TERA' and 'ELYON'.

Krafton stated, "This measure is to strengthen the independent studio system and secure synergy between the parent company, studios, and business divisions," adding, "We plan to proceed with business activities including launching and restructuring specialized studios and making new investments."

The leader of Bluehole will be Cho Doo-in, head of Krafton's Quality Assurance (QA) division.

Mr. Cho is also serving as the creative director of 'ELYON', which is in its final stages of development.

Meanwhile, Bluehole, founded in 2007 by current Krafton board chairman Jang Byung-gyu, is the foundational organization of Krafton. It successfully launched the PC MMORPG 'TERA' in 2011 and later formed a kind of game development alliance with PUBG Corporation, which developed Battlegrounds.

In 2018, Bluehole changed its company name to 'Krafton', and since then, the name Bluehole has been used exclusively for the MMORPG development team.

This content was produced with the assistance of AI translation services.