Daegu City Provides Lunch Boxes to COVID-19 Medical Staff... YouTuber 'Sop' Releases Cooking Video

Captured the Entire Production Process in Collaboration with the Citizen Promotion Team in Video

[Asia Economy Yeongnam Reporting Headquarters, Reporter Park Dong-wook] Daegu City will release a YouTube video on the 21st that captures the process of making and delivering lunchboxes for local medical staff who have dedicated themselves on the front lines of the novel coronavirus infection (COVID-19) crisis.

According to Daegu City on the 20th, the video production involved the popular cooking YouTuber 'SOF' and the citizen video promotion team 'Udream.' The video can be viewed on Daegu City's official YouTube channel, 'Colorful Daegu TV.'

The video introduces entertaining episodes from the lunchbox-making process, and in the latter part, members of the 'Udream' team, who majored in vocal music, along with their friends, sing 'Cheer Up Daegu Song' (written and composed by Park Yohan) together, offering viewers a gentle emotional experience.

Kwon Ki-dong, Daegu City's Public Relations Brand Officer, stated, "We expect that videos created together with million-subscriber YouTubers and citizen promotion teams will help restore the city's image damaged by COVID-19 and regain citizens' pride." He added, "We will continue to develop Daegu promotion through various new media promotions reflecting the Ontact (Online + Contact) culture."

Meanwhile, Daegu City is producing promotional videos with popular YouTubers featuring diverse content to promote Daegu. The YouTubers participating in the video production include SOF (1.04 million subscribers), whose video will be released on the 21st, as well as Nado (2.27 million), Hong Sound (1.66 million), Samdae Jang (840,000), and The Scoop (600,000). CJ ENM DIA TV partner creators, part of the YouTube planning company 'CJ E&M DIA TV,' have joined forces earlier this year to support Daegu, which faced great difficulties due to COVID-19.

The citizen video promotion team participating together is jointly operated by Daegu City and the Daegu Digital Industry Promotion Agency Foundation to promote Daegu through videos and nurture excellent local creators. This year, a total of 10 teams have been selected and are active.

This content was produced with the assistance of AI translation services.