CJ CheilJedang Launches 'Baeksul Steak Salt & Seasoning' Enhancing Beef Flavor
[Asia Economy Reporter Choi Saeng-hye] CJ CheilJedang announced on the 19th that it has launched a steak-specific seasoning called 'Baeksul Steak Salt & Seasoning' that enhances the flavor of beef.
This product uses sea salt made with French red wine to eliminate the unique odor of meat and enrich its aroma. It features six herbs?oregano, rosemary, basil, thyme, fennel, and marjoram?that pair well with beef, along with added butter to maximize the meat's flavor and enhance the savory juiciness.
While the existing 'Baeksul Herb Salt 3 types (Mild, Garlic, Spicy)' were products that paired well with pork, this product forms the perfect combination with steak beef. When making steak at home with beef, simply sprinkle it before grilling to create steak with the quality and taste enjoyed at steak specialty restaurants. The price is 2,980 KRW (40g).
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As the market for imported and frozen meat grows rapidly, more consumers are seeking seasoning products for meat. In response, CJ CheilJedang plans to expand the 'Baeksul Herb Salt' lineup, which conveniently removes meat odors, to grow the brand.
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